Solar Installation Leads from Contractors Who Trust You
Roofers are on every roof. Electricians see every panel. HVAC guys talk about energy bills every day. They know who needs solar — and they can send them to you.
Why I built this for solar installations
I ran a painting company for years. I know exactly how the big lead machines treat solar installations — shared leads, bidding wars, and a bill whether the job closes or not.
Solar lead generation is dominated by
Solar lead generation is dominated by national companies spending millions on door-to-door canvassing and digital ads — independent installers can't compete at scale without burning their margins on leads
Solar leads bought from aggregators are
Solar leads bought from aggregators are sold to 4–6 companies simultaneously, creating a race where the lowest price wins — warm contractor referrals skip that race entirely
Homeowners are skeptical of solar companies
Homeowners are skeptical of solar companies after years of aggressive door-to-door pitching — a recommendation from a trusted roofer or electrician breaks that skepticism instantly
How LeadChuck works for solar installations
No shared leads, no bidding war. You set your fee, referrals come from contractors who already vetted the job, and you only pay when you accept.
Step 1: Set Your Price
A residential solar installation averages $15,000–$35,000 — the highest single-transaction value of most home improvement categories and worth every dollar in lead acquisition.
Step 1 of 3Step 2: Get Referrals
Roofers, electricians, HVAC contractors, and energy auditors all have daily conversations about energy costs with homeowners who are perfect solar candidates.
Step 2 of 3Step 3: Close Jobs
When an electrician texts you saying 'I've got a client in Brentwood asking about solar — their bill is $400/month and they own the house — can I make an intro?' you're walking into a sale.
Step 3 of 3Who sends solar installations work — and who you send work to
Every job touches more than one trade. Here's who already sends work to solar installations, and who solar installations send work to.
A worked example, not a customer story.
Here's how a season can compound for a solar installation on LeadChuck. The numbers below are an example scenario, not a customer report.
Questions, answered.
Yes, fundamentally. Aggregator leads are sold to multiple companies and arrive cold and skeptical. LeadChuck leads come from contractors the homeowner already trusts — they close at a rate aggregator leads never touch, at a fraction of the acquisition cost.
Typically $100–$250 given the job value. On a $20,000 installation that's less than 1.5% acquisition cost — compared to $400–$800 from solar lead aggregators.
Not required, but contractors who refer expect you to be able to close deals — having financing options makes you more valuable to the referring contractor because their client gets a complete solution.
They generate the highest-quality leads available. A roofer who walks a pristine south-facing roof and says 'this is perfect for solar' has done your pre-qualification work. That lead is nearly closed before you make contact.
Leads are just the start.
Everything above, plus the growth tools I wished I'd had — all in the same account:
Email blast
Your solar installations client list is worth staying in touch with. Type a few notes, Chuck drafts a polished email, and you approve it before it ever sends.
See the email blast →Deals email
Feature a deal in other contractors' emails and pay only when a homeowner claims it. Run the same play with your own list, and earn a share when it sends work the other way.
See how deals work →Referral gift cards
Every client gets a permanent link to share, and a gift card says thanks the moment a friend reaches out. Happy solar installations clients are already talking — this gives them an easy way to do it.
How referrals work →Reputation
A free public profile page for every contractor — built to support your search ranking and show real ratings from other contractors on the network.
See your free listing →Team incentives
Set a reward for every accepted lead your team sends in, and LeadChuck bundles it into one gift card a month — paperwork included.
See team incentives →Ready to Get Solar Installation Leads That Close?
Join the contractor network and start receiving exclusive referrals today. Pay only when you accept.
Get Started — Free →Free to join · Pay-per-lead · ACH only, never cards.